MacHack: Scott Knaster, Superstar Author, Industry Veteran, Microsoft Escapee to Egg On Unstoppable Conference

For Immediate Release

Mac tech-writing legend to deprive MacHack 18 attendees of sleep using unprecedented Vervays(TM) technology

Contact: Carol Lynn
c/o Expotech
1264 Bedford Road
Grosse Point Park, MI 48230

June 5, 2003-Dearborn, MI-MacHack: The Annual Conference for Leading Edge Developers today announced that Scott Knaster, famed author and really nice guy, will deliver the Thursday night keynote address for this year's 18th annual conference.

Best known for his cult classic Macintosh programming books, Scott started writing about the Mac the very month it shipped, January 1984. Scott's book How To Write Macintosh Software was required reading for Mac programmers for more than a decade, and his groundbreaking Macintosh Programming Secrets remains a cult classic. Scott's books have been translated into several languages, including Japanese and Pascal.

Scott's keynote will be presented using an interactive and highly experimental format, codenamed Vervays(TM), and may contain amusing anecdotes, snack foods, live quizzes, and other innovative features. (Note: the Vervays(TM) icon and t-shirts will be available soon.)

Scott was Developer Technical Support manager at Apple, wrote technical documentation for General Magic and Microsoft, and is now a columnist for MacTech Magazine and a freelance writer. Scott may be the only person in the world to have 5-year awards from Apple, General Magic, and Microsoft.

Scott has every issue of Mad Magazine, which explains a lot.

MacHack 18 will take place June 19-21, 2003, in Dearborn, Michigan. For more information, visit

MacHack is a registered trademark of Expotech, Inc. MacHack is not affiliated with The MacHax(TM) Group, although we've enjoyed 16 years of the MacHax Best Hack Contest! Apple and Macintosh are registered trademarks of Apple Computer, Inc. All other trademarks are the properties of their respective holders.